Thursday, July 30, 2009

United Methodist Church

Here is a motion graphic from the video for the ongoing campaign with United Methodist Church and Camp Overlook. This great journey included 15 sporadic overnight hotel stays; 33 intensive interviews; and non-stop editing.

This is a static shot; however, the video includes the use of natural elements - something I always do. Natural elements make things appear more real and alive. The only things that are not natural are UMC's cross emblem and the scripture verse. Textures were used to give the scripture verse more character, making it stand out apart from the background, and thus, adding to the overall structure of the video.

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